BlogArticles: 195
Our latest articles on business systems, automation and implementation.
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Most companies collect plenty of CRM data and use very little of it. This article covers the metrics worth tracking, how to turn them into concrete sales actions and where integrations with ERP, web analytics and marketing tools add the most.
Small teams often say they are too small for formal processes. This article explains why code review pays off even more with three or four developers, and how to introduce it without slowing the work down.
Two similar companies, two views of IT: one sees a department that fixes computers, the other sees the base of its business strategy. This article shows what separates them and where to start changing how you use technology.
Vendors promise 30% sales growth, perfect customer relationships and instant ROI. Then the team stops using the system and the data turns to chaos. Here are six common CRM myths, and what really creates value, based on our experience with dozens of implementations.
In many sales teams every rep keeps clients in their own Excel file, the manager does not know what stage the deals are at, and the CEO gets reports a week late. This article looks at how a CRM changes roles, management and the way sales teams work, and how to prepare people for it.
Chatbots, lead scoring, demand forecasting and invoice processing no longer need a data science team. Here is where AI already pays back in business systems, with examples from real projects.
Many digital transformation projects fail because the company starts with technology instead of a business problem. Here is how to diagnose what hurts, set priorities and pick tools that pay back.
Your sales team needs a CRM feature, IT says six to eight weeks, and by the time it ships it clashes with your invoicing system. This article shows how DevOps shortens that cycle for CRM, ERP and automation systems, what it costs and when it pays back.
A PWA installs on the home screen, works offline and sends push notifications, yet it is a single web application instead of two native ones. This article covers where it fits CRM, ERP and B2B portals, what it costs and how to roll it out.
A custom CRM that fits your processes can still need a costly rebuild within two years. These are the seven practices that keep a business system useful as the company grows.
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